16 October 2024
Holland & Barrett has inserted their mark on Informed Sport history, as they now hold the record as the company to certify the most products at the beginning of a partnership. With more than 60 product variances through their new and improved range of Precision Engineered Sports nutrition, Holland & Barrett has also become one of the largest ranges in the UK to be certified by Informed Sports.
Precision Engineered, created by Holland & Barrett, is scientifically tailored sport nutrition to support fitness and wellbeing. With products to use before, during, and after a tough workout, Precision Engineered helps take athletic performance to the elite level with a range of protein, pre-workout, and fitness supplements.
Jamie Cooper, Head of Commercial Trading for Sports at Holland & Barrett, said: “Holland & Barrett continues to be one of the top destinations for customers looking to advance their physical performance. Whether you’re training for a marathon or strength training in the gym, right through to professional athletes looking to boost their nutrition programme, we’ve got a solution for you. Informed Sports certification is a game changer for our new and improved Precision Engineered Range, making it the ultimate sports nutrition for people who demand results, whilst still offering great value.”
Developed in 2008, Informed Sport is a global banned substance testing programme designed to provide elite athletes with the assurance that the supplements they’re using are tested to the highest of standards. All certified products are tested for over 285 substances banned in sport using ISO/IEC 17025 accredited methods, the standard within the supplement industry.
“Achieving certification with Informed Sport showcases a brand’s dedication to providing a high-quality product for their customers, said INFORMED’s Head of Global Business Development, Paul Klinger. “When an athlete sees the Informed Sport logo on Precision Engineered packaging at Holland & Barrett, they can be assured every single batch has been tested and has undergone our robust certification process. Along with banned substance testing, we also perform a manufacturing assessment and raw material check to further minimize the risk of banned substance contamination.”
To view the full range of Informed Sport certified Precision Engineered by Holland & Barrett products, please visit their product page.
About Holland & Barrett
Holland & Barrett is the UK’s leading wellness retailer, and one of the largest in Europe.
H&B makes health and wellness a way of life for everyone, adding quality years to life. It does this through our leading range of products, including its extensive own brand range – backed by science, as well as innovative services and holistic wellness solutions, like the new H&B&Me App.
It has over 780 stores in the UK and Ireland, and over 7000 colleagues. All of H&B’s store colleagues are ‘Qualified To Advise’ with in-depth training in nutrition and supplements to give accessible, personalised advice to customers on their individual needs. It also offers accessible, specialist advice through its 600 Women’s Health Coaches on the high street, and dietary and nutrition support, with 45-minute online appointments available with its team of AfN-registered nutritionists.